SaaS
United States
verified
premium
small team
NEW
VERIFIED SELLER
Established advertising automation and management tool (Meta Partner) loved by professionals
Asking price
$250K
Profit multiple
7.1×
Revenue (12 mo)
$65,000
Revenue (mo)
$3,300
Profit (12 mo)
$35,000
Profit (mo)
$1,000
Customers
1000-5000
Founded
September 2020
Listed
Mar 18, 2024
Updated
Jul 4, 2026
Marketplace activity
Views
498
Views (7 days)
8
Favorites
78
Conversations
122
P&L doc
Available
Description
This startup is an all-in-one ad management platform (Meta Partner) that lets advertisers create and manage effective ads.
Price history
- $480K
- ↓ $450K
- ↓ $300K
- ↓ $250K
Traffic (Google Analytics)
| Month | Users | Sessions | Bounce rate | Avg. session |
|---|---|---|---|---|
| Feb 2024 | 2,537 | 6,506 | 56.9% | 5m 10s |
| Jan 2024 | 1,597 | 5,854 | 52.4% | 5m 15s |
| Dec 2023 | 1,415 | 4,890 | 50.6% | 6m 0s |
| Nov 2023 | 1,622 | 7,205 | 50.1% | 6m 18s |
| Oct 2023 | 1,947 | 8,754 | 50.2% | 6m 12s |
| Sep 2023 | 2,276 | 8,450 | 52.4% | 5m 21s |
| Aug 2023 | 2,263 | 9,433 | 47.6% | 7m 40s |
| Jul 2023 | 3,098 | 12,293 | 48.1% | 6m 16s |
| Jun 2023 | 1,157 | 3,543 | 48.4% | 5m 39s |
Top channels — Feb 2024
Referral 1,226
Direct 881
Organic Search 554
Unassigned 27
Email 15
Organic Social 4
Paid Other 1
Paid Search 1
Asking price reasoning
- One of the leading tools / Meta Partner
- $5MM ad spend managed per month
- 250k actions automated per month
- 550 active customers
- High LTV customers $5k+
- 12 month revenue retention - 140%
- 11k high intent leads
- High quality and documented codebase: NodeJS, AngularJS, AWS, MongoDB
- $1,2MM project original cost. Built in 2 years with12 senior engineers
Tech stack
AngularJS
Node.js
MongoDB
Amazon Web Services
Business model
Business-to-business (B2B)
Subscription
- 46% trial->customer conversion rate
- Usage based pricing. Plans from $29-$1,999 based on monthly ad spend limit.
Distribution of customers:
- $29 plan: 45%, $29-$100 plan: 27%, $100-$200 plan: 11%, $200-$400 plan: 6%, $400-$600 plan: 6%, $600-$1,000 plan: 5%
Growth opportunity
Increase content marketing
Focus on SEO
Hire a sales team
Social media marketing
New product features
- Influencer marketing proves to work but its potential is not yet exploited. Some of them reach us proactively to start affiliate partnership and spread the product among other influencers and top figures in digital marketing industry
- We have release just some 20 high quality blogs/guides which still brings us lots of high intent leads to date. With more AI assistants I would release for sure release more frequent but still high quality and original content
- Our bigger customers, those with over $300k monthly budget, have the highest retention in this tool. Although we have never tried I am convinced that having a sales person/team would onboard many mid/high LTV customers.
- Another untapped ground with a huge potential would be partnership with the biggest ecom platforms: Shopify, Wix, WooCommerce etc., More than %90 of their customers run their businesses on social ads so it can be a great addition for those platforms and access to the huge customer base for it.
Competitors
Smartly.io
Revealbot
AdCreative.ai
Adespresso
Madgicx.com
adzooma.com
Highlights
Brand
Website
Intellectual property
Domain
Codebase
Customers
Social media accounts
Reason for sale
Business challenges
Financial gain
Starting a new venture
Financial keywords
Bootstrapped
Keywords
campaign management
advertising management
ad templates
ad cost reduction
strategic ad placements
audience segmentation
advertising automation
Listing history
- Mar 1, 2024 Unverified
- Mar 1, 2024 Submitted
- Mar 1, 2024 Rejected
- Mar 1, 2024 Unverified
- Mar 2, 2024 Submitted
- Mar 2, 2024 Rejected
- Mar 3, 2024 Unverified
- Mar 3, 2024 Submitted
- Mar 4, 2024 Rejected
- Mar 5, 2024 Unverified
- Mar 5, 2024 Submitted
- Mar 6, 2024 Rejected
- Mar 13, 2024 Unverified
- Mar 17, 2024 Submitted
- Mar 18, 2024 Approved
- Mar 18, 2024 Verified
- Apr 3, 2025 Underoffer