eCommerce
United States
verified
premium
solo team
NEW
VERIFIED SELLER
A monthly subscription box of official and unique merchandise for Auburn university and sports fans
Asking price
$25,000
Revenue (12 mo)
$17,661
Revenue (mo)
$0
Profit (12 mo)
-3210
Profit (mo)
$0
Growth
20%
Customers
101-250
Founded
June 2020
Listed
Jan 12, 2024
Updated
Jul 8, 2026
Marketplace activity
Views
140
Views (7 days)
4
Favorites
7
Conversations
13
Description
A monthly subscription box for alumni and fans of Auburn University .
Thousands of contacts, hundreds of subscribers. Additional team URLs for segment expansion and popular Facebook Page.
Price history
- $100K
- ↓ $50,000
- ↓ $25,000
Traffic (Google Analytics)
| Month | Users | Sessions | Bounce rate | Avg. session |
|---|---|---|---|---|
| Dec 2023 | 2,353 | 2,624 | 64.8% | 0m 50s |
| Nov 2023 | 1,500 | 1,653 | 54.6% | 1m 1s |
| Oct 2023 | 1,580 | 1,688 | 51.5% | 0m 53s |
| Sep 2023 | 1,531 | 1,640 | 44.7% | 1m 0s |
| Aug 2023 | 1,615 | 1,775 | 46.9% | 1m 49s |
| Jul 2023 | 1,435 | 1,547 | 51% | 0m 52s |
| Jun 2023 | 1,142 | 1,247 | 52% | 0m 49s |
| May 2023 | 1,928 | 2,023 | 73.9% | 0m 27s |
| Apr 2023 | 545 | 575 | 77.7% | 0m 26s |
Top channels — Dec 2023
Organic Social 1,870
Direct 264
Unassigned 133
Organic Search 50
Paid Social 49
Referral 14
Email 2
Asking price reasoning
Sports team merchandise is a $34 B business and no other subscription model exists to capitalize on fan fever. Assets include operational business for 1 team, plus domain names for top 10 NCAA football teams.
Tech stack
Shopify
ReCharge
Klaviyo
Shopify, ReCharge, Klaviyo
Business model
Ecommerce
Monthly subscription business for sports fans. 3 pricing tiers -- low churn, high AOV.
Growth opportunity
Increase digital marketing
Expand to new markets
Limited advertising spend available to grow existing market or expand to other audiences.
Competitors
none
Highlights
Brand
Marketing materials
Customers
Website
Social media accounts
Domain
Reason for sale
Other
Need more capital for advertising and operational expansion.
Financial keywords
Bootstrapped
Keywords
sports
fans
auburn
merchandise
Listing history
- May 24, 2023 Unverified
- Dec 7, 2023 Submitted
- Dec 21, 2023 Rejected
- Jan 10, 2024 Unverified
- Jan 10, 2024 Submitted
- Jan 10, 2024 Rejected
- Jan 10, 2024 Unverified
- Jan 10, 2024 Submitted
- Jan 10, 2024 Rejected
- Jan 12, 2024 Unverified
- Jan 12, 2024 Submitted
- Jan 12, 2024 Rejected
- Jan 12, 2024 Unverified
- Jan 12, 2024 Submitted