eCommerce
India
verified
platinum
small team
NEW
VERIFIED SELLER
Profitable Indian D2C brand with $361,768 revenue selling customized health kits.
Asking price
$49,000
Profit multiple
2.2×
Revenue (12 mo)
$361,768
Revenue (mo)
$17,277
Profit (12 mo)
$22,716
Profit (mo)
$1,592
Growth
0%
Customers
5000+
Founded
May 2019
Listed
Jul 12, 2023
Updated
Jul 8, 2026
Marketplace activity
Views
1,081
Views (7 days)
12
Favorites
70
Conversations
8
P&L doc
Available
Description
eCommerce brand with $361,768 in TTM revenue and $22,716 in TTM profit selling customized health kits, primarily featuring medicated hair re-growth kits (with vitamins & hair care products). Kits are priced at $18.99, with free delivery.
✅ $361,768 in TTM revenue
✅ $22,716 in TTM profit
✅ $17,277 in revenue last month
✅ $1,592 in profit last month
✅ Competitors: Man Matters, Cureskin, Skinkraft
It's a sustainable business running for 4 years with a total of $1M+ revenue and 30,000+ customers across 4 years. The business has a strong established brand and trust with 70% of purchases being made by existing users every month.
With regards to customized health care, it currently offers free doctor consultations and unlimited follow-ups. There is a panel of 2 doctors who work on-demand basis to guide users.
Traffic (Google Analytics)
| Month | Users | Sessions | Bounce rate | Avg. session |
|---|---|---|---|---|
| Jun 2023 | 3,733 | 6,754 | 53.7% | 2m 31s |
| May 2023 | 5,755 | 8,812 | 59.7% | 2m 19s |
| Apr 2023 | 17,784 | 22,794 | 74.9% | 1m 18s |
| Mar 2023 | 31,086 | 38,977 | 79.2% | 1m 5s |
| Feb 2023 | 22,334 | 28,339 | 82.9% | 0m 52s |
| Jan 2023 | 24,980 | 31,909 | 79.4% | 0m 58s |
| Dec 2022 | 29,234 | 38,759 | 73.1% | 1m 22s |
| Nov 2022 | 19,800 | 26,481 | 72.3% | 1m 23s |
| Oct 2022 | 12,268 | 17,535 | 69.3% | 1m 36s |
| Sep 2022 | 17,514 | 24,535 | 68% | 1m 38s |
| Aug 2022 | 11,879 | 18,119 | 59.8% | 2m 11s |
| Jul 2022 | 13,358 | 20,447 | 51.5% | 2m 15s |
Top channels — Jun 2023
Organic Search 2,025
Direct 955
(Other) 593
Referral 279
Social 250
Email 20
Paid Search 2
Asking price reasoning
Business operational from 4 years and has a lifetime revenue > $1M with 30,000+ total customer base and 70% repeat purchases.
Store is profitable with a strong brand, user base and a cumulative ROAS >5X
Growth opportunities to scale existing products by focusing on Marketing, cross selling and launch new verticals
Tech stack
Shopify
Business model
D2C Indian Startup in custom health care space with free doctor consultations. Kits are priced at $18.99 on average with free delivery and free doctor consultation via phone call.
With more than 30,000 customers and a revenue of $361,768 last year it has a strong brand and sustainable revenue.
Cumulative ROAS is > 5X and the brand has been operational since 2019 with 70% return customers
Growth opportunity
Improve conversion rates
Increase digital marketing
Increase content marketing
Social media marketing
Focus on Marketing and SEO to drive more sales. Launch new product verticals to capitalize on the existing user base.
Competitors
Man Matters
Cureskin
Skinkraft
Highlights
Codebase and IP
Website
Brand
Social media accounts
Marketing materials
Domain
Customers
Reason for sale
Founders are not full time and are focusing on other projects.
Keywords
D2C
India
Personal Care
Cosmetics
B2C
Direct to Consumer
Shopify
Ecommerce
Listing history
- Jul 9, 2023 Unverified
- Jul 10, 2023 Submitted
- Jul 10, 2023 Rejected
- Jul 11, 2023 Unverified
- Jul 11, 2023 Submitted