SaaS
Slovenia
verified
NEW
A/B Testing & Personalization CRO SaaS — $276K ARR, 156% YoY Growth
Asking price
$400K
Profit multiple
6.5×
Revenue
$198,375
Profit
$61,238
Growth
156%
Churn
10%+
Customers
101-250
Description
A conversion optimization platform that helps businesses boost signups and revenue with A/B and multivariate testing, personalization, heatmaps, user recordings, and streamlined analytics.
Built to replace guesswork with data-backed decisions, it offers enterprise-grade experimentation without enterprise pricing. Lean, bootstrapped, and subscription-based, it’s easy to run and scale across SaaS, agencies, and enterprises.
Key Highlights
✅ $276k ARR; $184k TTM revenue; $61k TTM profit; 156% YoY growth
✅ 100+ paying customers; lean ops; low overhead
✅ Last month: $27,915 revenue, $14,562 profit
✅ Full suite: A/B + multivariate, personalization, heatmaps, recordings, conversion tracking
✅ Competes with Optimizely/VWO at a fraction of the cost
✅ Sticky B2B subscriptions; modern, scalable stack (AWS/Vercel, Node/React)
✅ Growth levers: sales hire, digital/social marketing, new features, new markets
✅ In-app guides and expert content that drive inbound.
Competitors
Optimizely
VWO
Webflow Optimize
Convert.com
Highlights
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